youcancallmeJo

Main TakeawaysFor International Women’s Day, we spoke with Binance employees and Angels worldwide about how curiosity led them to meaningful careers in crypto and Web3.They highlighted that education, consistency, and hands-on learning – through initiatives like Binance Academy, community meetups, and real product experience – were key to building confidence and long-term growth in the Web3 space.Supportive communities, visible role models, and vibrant ecosystems are helping break barriers and shape a more inclusive future for crypto.This International Women’s Day, we’re shining a spotlight on the women shaping the future of crypto at Binance. From our community leaders to Binance Angels, their journeys into Web3 are powered by curiosity, courage, and unbreakable conviction. Here are five inspiring journeys into Web3 – and how each of these women is now opening the door wider, helping more women enter crypto with confidence.From Traditional Finance to Financial FreedomWessal, a Community Manager in MENA, initially dismissed Bitcoin as “too good to be true,” shaped by her background in traditional finance. However, living in a region with limited cross-border transfer options and a heavy reliance on informal currency markets, she began to see crypto as a practical financial rail during COVID-induced lockdowns – a medium for remittances and value transfer when conventional systems felt restrictive. “Coming from a country with limited transfer options and heavy black-market currency activity, the idea of financial freedom was personal. It clicked when I realized crypto was about not just trading, but access.”She first joined Binance as a Customer Service agent for the French team, transitioned into Social Media, and pivoted into a Community Manager role in MENA – proving how far curiosity and consistency can take you in Web3.Today, she focuses on building trust through transparency and strengthening confidence through education, particularly by guiding users to accessible resources like Binance Academy. For her, long-term adoption begins with understanding. Her advice to women stepping into crypto reflects the same philosophy. “Start with education rather than short-term gains. You don’t need to know everything to begin, just be willing to learn.”A Coffee, A Question, A CareerAndreia from our Global Community team traces her start in crypto back to a coffee with friends in 2017 where she first heard of Bitcoin.“My crypto journey didn’t start with a master plan,” she says.Curiosity led her to explore blockchain, and by 2020 she was volunteering in a Portuguese crypto Telegram group, helping others navigate the space. At that time, she looked up to Binance as a benchmark in the industry – noticing its presence across Lisbon billboards and at major events like Web Summit. When she officially joined Binance, it felt like a full-circle moment. Stepping into a fast-moving industry where she often had to prove herself wasn’t always easy, but it strengthened her conviction and sense of purpose. “Sometimes you feel like you have to prove yourself twice. Instead of seeing that as a barrier, I used it as motivation.”Today, she champions a shift toward real-world adoption and meaningful utility. “Less hype, more utility. The future of crypto is real-world impact.”Personal Curiosity to Community EmpowermentFor Elorm, a Binance Angel in Africa, everything began by accompanying a friend to a crypto meetup. “We were the only women in the room,” she recalled.Rather than stepping back, she leaned in. She set out to understand blockchain in-depth and to help create a space where more women could participate with confidence. What began as curiosity grew into active trading, P2P transactions, exploring derivatives, and eventually becoming a Binance Angel.Profits from her early trading journey helped her start a business – a pivotal moment that proved crypto’s tangible impact. “Crypto isn’t too complex: anyone can succeed with the right access and support.”Some of her proudest moments include attending global Binance events and meeting leaders like co-founder Changpeng Zhao and co-CEO Richard Teng – encounters that marked how far she’d come since that first crypto meetup. Today, she’s focused on grassroots education, storytelling that connects, and creating safe spaces where women can explore crypto freely.Rediscovering Identity Through Web3After coming across a post calling crypto “the future of finance,” Tasia, a Binance Angel in Southeast Asia, began experimenting with it in 2018. With no investing background, she started small, saving and learning one step at a time.When the pandemic disrupted her projects and she navigated life as a young mother, crypto communities became both a professional outlet and a source of personal empowerment.“Much like a flamingo that temporarily loses its pink color after having chicks, I felt I had lost my own color – but Binance helped me rediscover it.”Through organizing community meetups, hosting AMAs, contributing to creator initiatives, and participating in Binance Blockchain Week in Dubai, she rebuilt her confidence and strengthened her personal brand. Her long-term vision is to help make crypto as secure, intuitive, accessible, and as easy to use as everyday digital wallets.From $20 to the Innovation Stage“A small gift sparked my curiosity.” For Joey, a Binance Angel in MENA, the journey began in 2019 with nothing more than a $20 birthday gift sent to her Binance account.What started with a gift card grew into years of learning, trading, and engaging with digital art communities, all while deepening her knowledge through Binance Academy. She was among the first invitees to a Binance Meetup in Lebanon, where she discovered the Binance Angels program and decided to represent women in her region. For Joey, Binance Angels became family.Years later, she stood on the Innovation Stage at Binance Blockchain Week as a Binance Angel, looking back at years of hard work and community building. “Crypto is not an easy way to make money. It requires discipline and constant learning.”Final ThoughtsThis International Women’s Day, these stories show how women are carving their own paths in Web3 while creating space for others to grow. Their message is that in digital finance, education builds confidence and community drives growth. The future of crypto shines brightest when it’s inclusive, and as more women join us in leading and learning, we’re building an ecosystem that better caters to the needs of the global community we serve.Further ReadingBinance Angels Awards 2025: Celebrating the Guardians of Our Global CommunityWhy the Binance Community is the Heart of Crypto’s Biggest EcosystemAn Open Letter to the Crypto Community