CarMax Names Keith Barr as New CEO 🏛️🚘👔
Leadership Change: CarMax announced today, Feb 12, 2026, the appointment of Keith Barr as President and CEO, effective March 16, 2026. 📌
Hospitality Veteran: Barr previously served as CEO of InterContinental Hotels Group (IHG) from 2017 to 2023, where he led 6,000+ properties across 100 countries. 🏛️
Digital Focus: Known for large-scale digital transformation and customer loyalty programs, Barr is expected to modernize CarMax’s omni-channel retail strategy. ⚡
Transition Plan: Interim CEO David McCreight will step down on March 16 to return to his role as an independent Director on the Board. 📊
Market Reaction: CarMax (KMX) shares rose approximately 0.9% in pre-market trading following the announcement of the permanent leadership. 📈
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