In practice, this term refers to the rewards, airdrops, and investment opportunities that long-term $BNB holders can access by effectively leveraging the Binance ecosystem. Here are three main ways to generate passive income by buying and holding $BNB :
1. HODLer Airdrops & Launchpool (Most Popular Passive Income Method)
By subscribing your BNB into Simple Earn (Flexible or Locked), Binance takes snapshots of your balance to determine eligibility for rewards. This includes HODLer Airdrops, which provide free new tokens, and Launchpool/Megadrop, where you can stake BNB to farm tokens from upcoming projects before they list. While you don’t receive free BNB directly, the new project tokens can generate significant returns if the project performs well. Since these rewards are distributed periodically without active trading, many users casually refer to this as a “BNB salary.”
2. Trading Fee Discounts & Long-Term Ecosystem Benefits
Holding BNB also offers additional advantages beyond airdrops. You can receive 12.5–25% discounts on trading fees for Spot and Futures trades when paying with BNB, gain access to Launchpad token sales, and benefit indirectly from Binance’s quarterly BNB burn, which reduces total supply. For frequent Futures traders, these fee savings alone can translate into meaningful long-term financial benefits.
3. Participation in TGE/IDO via Binance Wallet (Based on Alpha Points)
Between 2024 and 2026, Binance introduced opportunities to participate in Token Generation Events (TGE) and Initial DEX Offerings (IDO) through Binance Wallet, based on accumulated Alpha Points. These points are calculated based on your asset balance and token purchase volume on Binance Alpha. The more points you have, the higher your chance of receiving allocations in TGE/IDO events. Many consider this an “advanced passive income” method because securing early allocations at favorable prices can lead to substantial profits once tokens list on Binance. Numerous users have achieved significant gains from projects launched via TGE/IDO before official exchange listings.