๐จ BREAKING: Polymarket Signs Exclusive Multi-Year Licensing Deal with Major League Soccer (MLS) ๐บ๐ธโฝ๏ธ๐ง
Prediction market giant Polymarket is now the official and exclusive prediction market partner of Major League Soccer (MLS) โ covering MLS, the MLS All-Star Game, MLS Cup, and the Leagues Cup under a multi-year agreement. ๐๐ค
This deal is a huge mainstream adoption milestone for blockchain-powered markets:
๐น MLS and Soccer United Marketing want to bring fan-driven prediction insight directly into the soccer experience.
๐น Polymarket markets will reflect real-time collective fan sentiment as matches and seasons evolve. ๏ฟผ
๐น The partnership is exclusive โ meaning Polymarket gets prominent integration and official status.
๐น It comes as the 2026 FIFA World Cup is about to land in North America, boosting soccerโs visibility and fan engagement.
This marks one of the biggest steps yet for prediction markets โ moving from niche blockchain tools to official interactive experiences in major sports. ๐๏ธ๐ฅ
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๐ Crypto Twitter Summary:
โข Soccer fans: โCool new way to interact with matches.โ
โข Degens: โWeโre predicting goals now too?โ
โข TradFi: โThis is just like betting but renamed.โ
โข Regulators: Watching closely. ๐คก
Prediction markets have always lived on the edge of traditional betting vs. financial contracts, and now that edge has been embraced by a major sports league โ a step toward normalized on-chain fan engagement.
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โข Will this boost Polymarket usage across sports fans? ๐